Why High-Earning Women Stay Stuck After Doing Everything Right — Tanya Pluckrose

She did everything the experts told her to do. Four years later, her business had stalled and her marriage had ended.

Tanya Pluckrose thought she had a strategy problem. She didn't. She had an identity problem. In this episode, she breaks down why high-earning women in service-based businesses, coaching, and corporate roles stay stuck even after they've tried every coach, every course, and every content push.

We cover:

How to recognize when you're hitting an identity ceiling, not a strategy one The behaviors that look like ambition but are actually proving energy Why overgiving, people pleasing, and frantic content creation signal the same root problem The self-punishment loop that activates every time a metric disappoints Why 95% of your business decisions are happening subconsciously The process Tanya uses with clients to rewrite the identity that's capping their income What Bob Proctor taught her about self-image that changed everything

If you're a high-earning woman who has executed hard and still feels like you're running into the same ceiling, this conversation names what's happening and what actually has to shift.

Connect with Tanya Pluckrose:

🎥 YouTube: https://www.youtube.com/@tanyapluckrose
💼 LinkedIn: https://www.linkedin.com/in/tanyapluckrose/
👥 Facebook (The Success Mindset Lounge): https://www.facebook.com/groups/thesuccessmindsetlounge
🌐 Website: https://www.tanyapluckrose.com/

If this episode sparked something in you, share it with a woman who needs to hear it.

DM me "stuck" if you're doing everything right but can't break past a certain level.

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Transcript

SPEAKER_00 0:00

You have to be at in all places at all times. I've got to do a TikTok. I better go and do one now. Oh, yes, quick. And then I've got to go make the YouTube. Oh, I've better get on LinkedIn.

SPEAKER_01 0:11

My guest today spent four years doing everything the experts told her to do website, business cards, networking. Four years in, the business had stalled, her marriage had ended. Today, Tanya Pluck Rose coaches women through that excited shift. The inner work that has to happen before the outer results can change. Can you take me back to a moment in your own journey when you realized something on the inside had to change before your results and your exterior could change?

SPEAKER_00 0:40

Yes. When I moved to America in 2015 on July the 4th, I started my first business. And I did what the experts told me to do. They were like, well, get a website, get business cards, go networking, write a book. I even wrote a book, get do a marketing course for a year. And I did all this, and my my business solution was the client experience, helping small to medium-sized companies improve their client experience. And over four years, I was noticing that I'm not getting the results. I've invested heavily on the outside, but I'm not getting the results like money as well as clients. And I couldn't figure out why I wasn't getting the results. And even my marriage fell apart. And I'm like, this is not adding up. I've come to America for the American dream. Why am I not getting the dream? And I basically had to lose everything, like the marriage. I nearly went broke. I ended up living in this woman's home. She took me in with my two cats, Sydney and Serafina. They're Siamese. And I remember lying there going, What happened? I just don't get it. I've done everything I was meant to. And then my mentor, the late Ledgery, Mr. Bob Proctor, appeared. And he was doing a paradigm shift at the Sherrington Hotel at the airport in LA. And he was talking about if you're not happy with your results, it's a reflection of what's going on inside of you. You are being controlled by your paradigm and your self-image. What? And then I was like, what? And he kept talking about the self-image, the self-image, which is identity. They call it identity now. And I realized that I had never shifted my identity. I still was operating as an employee of a company. And I had been an employee of a company flying for Qantas for over 21 years. So I'd never shifted the identity to being a successful business owner. On the outside, it looked like, oh, I've got it all together. But on the inside, that identity, which controls 95% of your entire life, was running the show.

SPEAKER_01 3:20

Wow, that's amazing. What did you tell yourself was the reason why things weren't moving for you before you actually like started working on the inside?

SPEAKER_00 3:29

I looked at it as I'm new to this. Um, I've got the wrong strategy. Um, I've hired, I'm not doing the right marketing course. I always blamed the outside for my lack of results, failing to realize that actually it's the paradigm and self-image that's controlling the results, not the actual strategies on the outside.

SPEAKER_01 3:54

Right. Do you remember what you felt like in your body?

SPEAKER_00 3:58

Oh, just a nervous wreck, constantly worrying, and it just got worse and worse because I'd come to America with a big prudent reserve, and I just felt like a leaking boat. The money was pouring out for Tom, Dick, and Harry. And I'm like, oh, well, I'll try that now, and I'll try that now. And it was just totally um in disarray. I felt so dysregulated in my nervous system. I wasn't sleeping or eating properly, just trying to figure it out.

SPEAKER_01 4:30

Right. Yeah, um, so before the results can change, you first have to change the way you see yourself, in essence. Correct. Correct. And one thing I've noticed is that the way we see ourselves rarely comes out of nowhere. Like a lot of it was installed long before we were even aware of it. So when you look at the women you work with, how much of what's holding them back actually started before they even started a business?

SPEAKER_00 4:55

Oh, well, it starts in between the ages of naught and seven, naught and two is the most powerful reprogramming because you don't actually have a conscious mind. You've only got a subconscious mind. So you're just taking in the fight your parents have just had about money, you're taking in what's on the TV, you're taking in what other people are saying, their opinions. It's just going in and in, and you cannot reject it because you don't actually have a conscious mind.

SPEAKER_01 5:24

Right, you're just open to accepting anything that's coming your way.

SPEAKER_00 5:28

Correct.

SPEAKER_01 5:29

How does that early conditioning show up in the business?

SPEAKER_00 5:33

It shows up often for me. It used to show up in asking for the money, asking for to be paid. It's easy to be paid by a company, uh but you wait until you ask someone to pay you for your services in advance. You've got to have a rock solid belief in yourself, and that actually I reprogrammed myself, believe it or not, to with a rock solid beef belief to love asking for the money. Love it.

SPEAKER_01 6:09

How did you do that? How did you reprogram yourself to love asking for the money versus maybe being afraid to ask for the money?

SPEAKER_00 6:17

It's a number of reasons. So I I have discovered that you actually have to sit down and remember your successes. When you remember your successes, that in itself creates the belief about your magnificence and your worth. Especially for women. I mean, and we most women play that down. Oh, I just had another baby. I'm like, what?

unknown 6:57

What?

SPEAKER_00 6:58

You you just produced another miracle, and you then spend the next 60 years, 70 years bringing it up, and you people women don't even count that as a bless as a as a success. Right. I think all of that convincing, convincing yourself of your magnificence, that is easy to ask for the money then.

SPEAKER_01 7:23

Awesome. So when someone is already making good money or has built a successful business or has a high-paying career, where do you see them that where they still get in their own way?

SPEAKER_00 7:37

For me, I've noticed that many women still run that identity of rescuing, of people pleasing, of fixing and controlling. And if you grow up in a dysfunctional home, and you and you you you tend to take that pattern of I or that state of being into any workplace, anywhere you go, that is a form of conditioning where you think it's funny, it's sneaky. You get a high, a high from giving, but afterwards you feel exhausted. So this identity of proving, it's proving energy, which you replace with, oh, I love being in control, I love leading people, but afterwards you feel so exhausted. So it's actually you've got to reframe that to um I would rather have, as I say, feel peaceful in a state of peace and uh calmness all the time and get rid of this proving energy, and then of course, everything starts to flow to you so much more easily than these tremendous highs and lows, tremendous highs and lows all the time.

SPEAKER_01 9:02

So you mentioned women have yeah, I'm sorry, yeah. Government? You mentioned that women have to have this um this thing of like having to prove themselves when they're trying to prove themselves and they start a business. How does that show up there? Like how do they perform in their business and having to prove themselves?

SPEAKER_00 9:22

Well, they may um overgive in their with their clients, so they may, for example, this used to be me, is do a lot of um free coaching. You're you're trying to prove yourself um by giving a lot of free coaching all the time, hoping that someone you'll prove how good you are, and then they'll want to sign up. That's one thing. The other thing is, um, and I'm breaking the habit, is you think you have to be at in all places at all times. I've got to do a TikTok, I better go and do one now. Oh, yes, quick, and then I've got to go make the YouTube, oh, I better get on LinkedIn, I better leave a post there. So you're you're throwing a lot of spaghetti at the wall, as I say, hoping it sticks, but it's still proving energy. So you're still running that pattern within you of trying to control situations.

SPEAKER_01 10:27

At what point do you see them actually like recognize, okay, I have an uh an issue, I'm overgiving, I'm giving too much, and I'm not, I'm still not getting the results that I want.

SPEAKER_00 10:38

Well, results always tell the truth. The results always tell the truth. But I think what happens is the results, if you're not getting the results, then you're out of alignment. There's something not right here because you are giving a lot, but you're not allowing. And it's tricky because as women, our main our main purpose was to be to receive, right? And for the man to be doing all the doing, but that whole cycle, that whole pattern has changed where women are suddenly doing, doing, doing, but not sitting back and being open to receive. And that first thing is receive from the universe. So if you cannot sit back and allow, then you're ending up being like the caveman out, out for the kill. Who what what can who can I go out now and kill to bring in food and protect the tribe? So you see how the roles have changed over the year? It's all got all convoluted. And I have to be honest with you, I okay, you said be absolute right. What I'm noticing is is that there's so a lot of women, or some of my times, are getting caught up in and myself in the marketing strategy. And the the latest ones are five-day challenges. And then what I notice is it's all by men, and then it's all about it's all these men and these pages and pages of. And if you join for five dollars and fifty cents, then I'll get in and you can have the VIP. And that in itself, I can feel it on my nervous system. I'm like, that's a male, a male-oriented sales strategy. Stay away from the weapon. I prefer to do intuitive marketing as opposed to that grit and that grind, and you need to sign up. And the strategy never works because it's oriented that strategy works for the guy who's just created it, and it'll work for a certain demographic, absolutely. But if you can feel it in your nervous system already, like, oh my god, I've got to do this, and then I stay away from that weapon now. I have to, it's because I it's out of alignment. There's no receiving at all. It's just, it's just head down, bottom up, grit and grant, you've got to get it out, you've got to do this. So it's taken a while, a while, but I prefer, I prefer the intuitive marketing now. It's it's in alignment with being a woman for me and being open to allowing and receiving, right?

SPEAKER_01 13:42

Right. Yes, I feel like the men and the women's nervous system are almost wired differently in some places.

unknown 13:50

Yes.

SPEAKER_01 13:50

Or, like you said, there's there's some techniques that they have that works perfectly for them. And when I see it, I'm like, I'm gonna skip.

SPEAKER_00 13:58

Me too. Me too, me too.

SPEAKER_01 14:00

So you mentioned that women have well, some women have trouble receiving because we're now everything is convoluted and we're taking um more masculine roles, right? How does it show up? How does how do you see women that are not open to receiving? Like what are they doing or not doing?

SPEAKER_00 14:19

Well, the obvious signs are people pleasing, approval seeking, they um they tend to be great controllers, great leaders, can uh micromanaging is another one. Um, super vigilant all the time. Um, and what happens is the same dynamics you grew up in in your home, I believe in a dysfunctional home, everyone has a role to play. You've got the the king, the kingpin, then you've got the clown, you've got the rescuer, you've got the funny person, the person that just laughs off everything. So everyone's got a role. That same dynamic shows up in the company. Oh, don't you worry. And so the high-achieving women are um are taking care of the team, and then you've got and you're enabling many of the people not to be their true selves, even in a team, because you you're so you're living from what I call a place of self-centered fear, and really you you are just behaving as if you're living in that home again.

SPEAKER_01 15:32

That's very interesting. So, the fear, do they know that they have this fear, or they just feel like they're doing what they're supposed to be doing?

SPEAKER_00 15:41

Correct. They no one knows, but they they know something's wrong because they are so burnt out. And you know how it shows up? I've discovered it often shows up with by acting out. So when no one's watching, you've you've suppressed all these feelings. And remember, if you're suppressing fear, doubt, and worry, you you're not expressing it, it's getting locked into the body, right? And it ends up it ends up being a state of anxiety you're living in, and anxiety leads to depression. Depression is just deep-seated anger, and then that anger has got nowhere to go, so then it ends up being dis-ease and then uh depression, disease, and disintegration. So there's a there's a a ladder, you uh go a step-by-step thing that happens where I'm amazed because I've just been back in Australia um just for six months. I'm amazed how many companies have these um third parties that they encourage their employees to go to mental health companies to go and get therapy. Um, and it's almost legally binding a company must employ a third-party external mental health company to manage the their company's, as I say, anxiety. But oh my god, so you're just going. I'm just amazed when you're not dealing with the root cause of the problem, and that's the identity. The identity within the company needs to shift and change, and the identity of each individual needs to shift and change when you become aware of your role and how you're showing up and shift it, and that takes a little time. You can't do a Neville Godard on it. Oh, I'm just gonna be this identity today. It's a plan, it takes a number of uh for me repetitions to reprogram yourself to think, feel, and behave differently.

SPEAKER_01 17:59

Absolutely. So when someone is operating out of alignment, at what point or what does it take for them to finally realize, like, okay, something is off and I need to look at other methods? Or when clients come to you, at what point do they come to you? What's happening in their lives at that point or their business?

SPEAKER_00 18:23

Well, many of them will have um will be unhealthy. So think about it. If you are suppressing all this energy, the only way to release it is to possibly um overspend your act out with alcohol, you'll act out with food, right? And you'll come and you you'll realize my health is in such a poor state, which means you're suppressing a lot of the energy. And also your bank account will reflect also your overgiving, right? You're not open to receive money because you're just giving away all your intellectual property all the time, hoping that someone might pay you. But that's that's still overgiving and not expecting to receive.

SPEAKER_01 19:13

Oh wow, that's that's interesting. I never heard about companies putting their employees to go get, you know, find the root cause of whatever's going on with them.

SPEAKER_00 19:22

They never do the companies, don't they? They send someone to sit on a couch to have their soul soothed.

SPEAKER_01 19:30

Okay.

SPEAKER_00 19:30

We're gonna talk about it, we're going to talk about it, but no one's talking about identity, you know. Well, I mean, there's probably suggestions made on the couch about well, why can't you just let go? Why couldn't you relax more? You really just need to relax. But you but remember, we're dealing with the self-image inside a the subconscious mind which you cannot outperform. So you must do the work, and it's called constant space repetition of new ideas over a period of time to support you to think differently, to feel different, and to behave differently.

SPEAKER_01 20:22

What happens internally when someone tries to go beyond how they see themselves at the moment?

SPEAKER_00 20:29

Well, as you know, this the self-image or identity is a cybernetic mechanism. So you can outperform it, but if you haven't changed the cybernetic mechanism, which is like a thermostat, um, when I lived in Vegas, you know, it would be very hot in summer. So if your therm, if your thermostat is set to 72, and I open up the door in summer and a whoosh of hot air comes in, the room heats up to 85, 90, 100. Suddenly the thermostat will kick in and try and cool down the room as quickly as possible to that 72. But I say get rid of the thermostat and get yourself a new thermostat. Because you it's it's like people in sales, they'll take off like a rocket ship and do really well, and then the cybernetic mechanism will go, hang on, you're not used to earning 300,000. Oh, we're gonna have to sabotage this. Yeah, let's get you back to earning only the 100,000. Yep, let's let's just make things happen. It's a cybernetic which will kick in like it the the um automatic pilot on a plane going from say Sydney to Los Angeles. Same thing.

SPEAKER_01 21:54

So when someone's trying to expand beyond their self image, what is that self image product? Protecting because it continuously resists and kind of pulls them back to what they're used to. So what is it protecting?

SPEAKER_00 22:08

It would be uh uh protecting the self, the cell, the the the nervous system. So the nervous system is calibrated to a certain place of being, and then you outperform it, and then that nervous system they it feels uh uh uh in disarray. What do you mean you've out you've gone beyond? Now I've got to I've got to get you back to feeling normal again, but it's never it never was normal from the beginning, but that's how the system works. The nervous system works.

SPEAKER_01 22:48

Okay, so the self-image was built around what feels um possible and predictable, correct. And now it's being asked to do something that falls completely outside of comfort zone.

SPEAKER_00 23:00

Yes.

SPEAKER_01 23:01

Now, what do women often assume is a strategy problem that's actually an identity problem?

SPEAKER_00 23:10

They're not getting the results, they're not getting the results, and and then you've got to ask yourself if you're not getting the results, as I as I say, it's have you for me, this is what I say to my clients, but in order to get the results, the first place to start is to become the person that has already achieved the results. So many people are constantly working on this strategy. So if you're constantly you're working on the strategy, then your you you first of all your whole nervous system is in, I call it excited misery. Oh, I've got to have this, I've got to get this. So there's there's so much resistance that if we live in a universe that's run by laws, run by laws, and one of the laws is the law of non-resistance, and I say we are urgent, but in a calm and relaxed manner, calm and relaxed, knowing that all is well, all I need to do is do my work today in daytime compartments. I'm just gonna do what needs to be done today and relax into the knowing that if I can see it in my mind, I'm gonna hold it in my hand. So it's it's all about uh for me. I love working with clients where um we we work on three levels spiritual, intellectual, and physical. But the spiritual is the most important because that's part of the universe sending you, being part of it. And the more relaxed you are and calm and relax, your nervous system and relax, then you attract. You don't have to chase success, you attract it.

SPEAKER_01 25:15

Right. You mentioned that um in order for things to change, you have to see yourself as the version of yourself that has the thing that you want. How does someone do that?

SPEAKER_00 25:25

Well, it's a number of processes. So for me, with my clients, I spend time, first of all, getting them to remember their successes because we're programmed to remember our failures. That's the sad thing, right? So when you can remember your successes, success is an energy, it's just energy. And what's really good is you you can take that success energy. I look at it as um as you know, when you have Super Bowl and the team wins and the coach often gets a big bucket of ice thrown over them. I look at it as you take your successes, especially the ones where you surprised and delighted yourself, where you were like, dang, I was good. Then I remembered that, and I accomplished that. And if you can tap into that moment, then take that energy and transport it to this future goal you want, then what happens is you are using the energy in trusting and knowing. Well, if I did it there, I can do it over here. But it requires you spending time inside the boardroom of your mind. I call it, I have um visualization outings 20 minutes a day, three times a day, because if I spend too much time doing just the strategy, then I'm not in my heart, I'm in my my mind all the time, and that's on the elect intellectual plane. So that's one thing you can do. I also get my clients to write out in detail, actually, remember who you truly are. You've done that before. So, what were you thinking then? What were you feeling then? And then you reprogram your mind. I get them to write out a whole new self-image script, and then I show them how to reprogram their minds with it.

SPEAKER_01 27:30

You mentioned visualization um outings. What it what is that?

SPEAKER_00 27:35

Okay, well, so it's just about I take time out and I 20 minutes, I put it on the clock, I get really, really relaxed, and I know where I'm going. So if I as I as I say to my clients, well, what would you love? I'd love this, and then I say, Well, God gave you that. If you can see that right now, it's already done. It's just in another, um, it's in the fourth dimension right now. And it, if you you've got different imagery to mine, so that means that there's a divine plan for you having that. So if you can continually remind yourself it's already done, now who's the person I need to become to achieve that? That's that's a very different version to the one that's showing up right now. And I often say, no, it's just remembering who you truly are. You've been that version before. Remember, when you achieve something magnificent over here, it's just remembering that and being that consistently throughout the day, and then that will happen very quickly, your future goal.

SPEAKER_01 28:51

So you mentioned remembering who they are. Do you have any clients that have trouble remembering or trying to pull back on their successes?

SPEAKER_00 28:59

Yes, many of them. Because what happens is over a period of time, if you if you've incurred failure after failure over a period of time, or I call it feedback, but we'll call it failure for this interview, then what happens is you start to build the self-image of a failure. So you're constantly imagining the worst because you've personalized that experience as if you're something's inherently wrong with you. Um, and really, it's two separate facts. It could be, well, I've run out of money, I'm nearly broke, but I'm not a loser. I've just somehow run out of money for now, but I'm still a good person, I'm still a decent human being in society, and I just have a financial issue at the moment, but money comes, money goes. So you separate the issues rather than saying I'm nearly bankrupt, what a loser I am, oh, I'll never, I'll never amount to anything. You see how you personalize a situation that constantly perpetuates I'm a failure, I'm a failure. When it's just separate the facts. Oh, well, that strategy didn't work, but I still want to help humanity. I'm really good at what I do. It's just the strategy needs a bit of tweaking, but I'm okay. Or, oh well, that real estate deal didn't go through, but I'm still a great real estate agent. Oh, I'm really good at negotiating. Um, I give the best client experience. So what if that deal didn't go? There'll be another one. You see how you separate it?

SPEAKER_01 30:54

Right. Right. So the strategy can work, but if the self-image hasn't updated, they'll always eventually be pulled back to reality. Correct.

SPEAKER_00 31:04

Yes, yes.

SPEAKER_01 31:05

So what does someone look like on the outside when their identity hasn't caught up yet?

SPEAKER_00 31:12

Okay, so remember we have two self-images. We have one that we project to the world, right? And then we've got the one inside that's more powerful than one we're projecting. And I say your self-image is a feeling, and people can feel how you feel about yourself, and the feeling about you is um coming from your programming. We're all energy, and so your paradigm and self-image emits an energy field out, and I can feel because I'm intuitive very intuitive, I can feel how someone feels about themselves, even though they may have a cheerful disposition. No, no, I'm feeling because we're all energy, there's something not like this person. I know it is that they don't feel very good about themselves. I can feel it, right? And of course, the reason why you are omitting that feeling is because of your inner conversations all day long. They're very uh depreciating, right? So thoughts create feelings. So if you keep saying I'm a bloody loser, oh I'm never gonna get this right, who would want to work with me? You can't you're just constantly telling the subconscious mind what and thoughts create feelings, and the subconscious mind is the emotional center, it's the emotional center, and that's what's being admitted out. And so I say to my clients, you know, it's like you are like a three-minute song on Spotify, and this three-minute song, when you play it the loudest on your phone, you can only hear it up to 10 yards, and that's why you're not attracting because I can only hear your song, that's you, for 10 yards. But when you change the self-image, you automatically change your energetic field, and then that three-minute song becomes a Super Bowl advertisement that goes for 10 minutes and the whole world hears it, and that's when you start to attract because you've changed the energy field around your to do with your self-image because we're all energy.

SPEAKER_01 33:39

Right. So you said we admit energy. So do you think that affects how people react to us when we're admitting certain energies and how our business does as far as attracting customers or clients?

SPEAKER_00 33:54

Absolutely, absolutely, because I when I look back in my own business, if you haven't shifted your self-image, you're going to track attract older versions of yourself all the time.

SPEAKER_01 34:09

Absolutely. Now, what does it take to actually break the pattern?

SPEAKER_00 34:15

Well, first of all, awareness. Awareness. You you've got to realize, um, oh my god, I'm not getting results. And I have invested in Tom, Dick, and Harry. There's something not right here. I mean, I'm doing everything the experts have told me. So obviously, something's not right within as opposed to without. That's the first one. And when you've got the awareness, then that puts you in a very powerful place to go. Huh, there's something else going on. And then you then accept yourself for where you are, and then you realize what would happen if I got to the root cause of the problem instead of just another new method, I went within and changed the identity instead, because I've never actually done that, shifted my state of being. And if I did that, what I've discovered with my clients, any strategy works, any strategy will work after that. As long as you've done the inner work to change the way you think, feel, and see yourself, and that is a process. It's not a for me, I've discovered it's not a Neville Goddard and power of awareness, just go and be this. You've I've discovered I've actually had to sit down and write her and then become her.

SPEAKER_01 35:50

So, how does someone get to the root of the problem or the root of the identity issue?

SPEAKER_00 35:55

Understanding first. You've got to understand why you are stuck. You've you've got to understand what you're up against. That's the first thing is the workings of the conscious and subconscious mind. That's the most important thing. What's going on inside the subconscious mind? And your subconscious mind is controlling 95% of your thinking, your emotions, it's controlling your decision making, it's controlling your effectiveness, your logic, your perception, your productivity. So that's huge. Your subconscious mind is controlling 95% of your entire life. So until you first of all accept that, become aware and accept that, then it puts you in a very powerful place to start to do the reprogramming.

SPEAKER_01 36:51

You've mentioned a couple of times that your subconscious mind runs about 95% of your life. So that means, in essence, most of our decisions are really subconsciously made before we even make them consciously, right?

SPEAKER_00 37:07

They are, they are. Because what happens is I'll bring up my stick person because I love this, will give everyone an image of the mind. Okay. Um, most people think the mind is the brain, and I'm like, no, the mind is in every cell of the body, but this will create order for your audience today. So this is the mind, and this is the body. The mind is broken up with the conscious mind, the subconscious mind, and these antennas are your five senses. So inside the subconscious mind, this is where your programming is, your belief system, and your self-image. Your self-image is an idea about you, who you are, what you are worth, and what you are capable of. And that's been put inside of you genetically and environmentally. So going back to your question is if you don't change the programming, then this programming is actually controlling the same pattern of thinking, the same pattern of acting, the same pattern of feeling. You see, you can only attract thoughts that are in harmony with the paradigm and the self-image. So you live, I call it in a place of bondage all the time, because you're constantly, I've noticed in America, is people are constantly going and getting another degree, but they fail to realize that the degrees sit in the conscious mind. Most people, I've met professors that have got degrees falling off their business cards and they're nearly broke because they've never shifted their identity and um never shifted their cybernetic mechanism of increasing their income and asking for more money and going and doing other things. So what happens is if you're thinking the same pattern of thoughts, then you're only going to attract what's in harmony with this energy field because the paradigm and self-image has an energetic field about it. You only keep attracting the same results, the same people, the same environment all the time. But when you start to reprogram the mind with new ideas about yourself, about money, about um your business and the clients you attract, then you suddenly are going to elevate to sit on a different frequency. And that's when you start to attract. This is what I call intuitive marketing, right? Intuitive marketing. Because you're you're putting your whole, you're changing your energetic state to sit, um, to be in a different vibration. And this vibration, if if everything is already here for us, it just means you need to change your energetic state to sit in a different frequency where all your good will be there for you, right? See, it's almost like an elevator. Always think about um an elevator. An elevator has a cable that brings the elevator up and down inside a shaft. And most people now constantly, the elevator door only opens up at level seven. Level seven, you keep getting out of level seven. Yet you want to be at the penthouse. But you can't get to the penthouse, as I say, where everything's waiting for you up there until you do the inner work to think, feel, and see yourself differently, then the elevator door won't open at level seven anymore. It can't. It will you will be vibrating on a different frequency. And when you move up the shaft of the elevator, the cord is the vibration, will take you up to open up at the painterhouse where all your, as I say, cash and prizes are waiting for you. It's I try and that's how I'm trying to explain it to my clients, right? What floor are you getting off now? No, because it's like a house. Most people are living in the basement, and they're living in the basement, and yet this house has many rooms you could go to, including the penthouse. But most people think the same thoughts, which means your external environment will only mirror back your perpet your constant pattern of thinking that you think about all day long. It can't like attracts like, like attracts like.

SPEAKER_01 42:00

You mentioned earlier that you had to write her to become her, or before you could become her. What does that mean?

SPEAKER_00 42:07

Well, it's literally I get my clients, first of all, to come up with a big audacious goal and not worry about the how. Okay. Just what would you love? What would you love your business to be? Right? Then we're gonna put it on a goal card. I get them to do that work first, and then I go and create a self-image that matches the goal. You've got to know where you're going. The goal becomes the benchmark that you pivot off to write your new self-image or identity. You've got to know where you are and where you want to go. And then once you've got that, you can start to ask very powerful questions about well, if I was earning this amount of money, who is this person? How do they think? How do they feel? What sort of beliefs do they have about themselves? How do they show up every day in their business? What sort of decision makers are? That's that takes time to start to think from the goal instead of to the goal. Because most people are going after a goal, but they've never shifted how this is a different version you need to become to have that quantum leap. That's what I mean by um writing out a script.

SPEAKER_01 43:44

Right, because normally we see when we create goals, or most people create goals, they go after the strategy. So this is the goal, and these are the things that I have to do as far as strategy. But how does someone turn around and think from the perspective of That person, like, how do I become that person? How do they think of how that person would act if they were to become that person?

SPEAKER_00 44:08

Well, you've got lots of role models you could go and look at. Are there people in your industry that you would like to emulate? Remember, everyone, though I say if you see in your company someone who's a high charger who's getting results, then just remember they've just got a different self-image to you. They're exactly the same as you. We've all got the same piece of equipment. They're just using their equipment differently to think, feel, and see themselves differently than you currently are. But don't worry, you can be like them. And it won't take you 20 years, love. I most of my clients within six months will get the results really, really quickly because they've shifted the identity, which was always the root cause of the problem. So, how do you know? I'd go and speak. I often say to people, go and ask them how do they think about themselves. Go on. Go and ask them. That would probably be even the most intriguing question. Not what's your strategy? Tell me what your strategy is. Forget the strategy, go and ask them how they think, feel, and see themselves. Right? They may not be able to even explain it. That's the crazy thing, is because they're probably unconscious competence, right? A lot of people are unconscious competence and can't explain how they got there, but unconsciously, they are operating from a self-image of success and not failure. And they're able to respond to their failures instead of react to them. Right? Just respond to their, oh well, well, that didn't work. Okay, well, I'm gonna be they don't spend time stewing in it and then making themselves wrong. They kind of, you know, dust themselves off, pick themselves up, dust themselves up and keep moving, right? And I and I think it's hard for women in particular because we've been programmed to compare ourselves, compare ourselves, you know. Um, and that's probably, you know, the more you compare yourself, the more you despair, because you're thinking, I'm not good enough like her or him. And I'm like, no, you don't want to be like anyone else. Nobody is like you, and nobody um, you know, is like you, or nobody it can compare to you, and this is where the spiritual part comes in. Well, you've got to remember that you are a child of God, and God has a divine plan for you, and if you can live more trusting um that everything is always working out for you, and that if you can hold it in your head, you're gonna hold it in your hand, and and stop worrying what anyone else is doing. Is I say just stay in your hello hope. It's okay, you lose yourself. I was on a call yesterday with a client, and she was saying I said to her, What happens? What happens to you? Um she said she was telling me she had the report card syndrome. I said, Oh, well, I I bought this analogy up. And what happens is when she's not achieving her results in real estate every month, she takes a dip in the valley, as I call it. Because the report card said the sales sheet said, you're not there yet. Look at you. You're only up to selling one house this month. Shame on you. So you personalize that you're not there yet, so you're constantly feeling lousy all the time and making yourself wrong. Oh, that's not very attractive to find new clients, that million-dollar client or anything. So, you know, for property selling, and so I'm like, it's good to go and as back to your original question, go and see other people you would like to be like, but don't go too big. I mean, I wouldn't go and study someone who's earning 50 million a year, that's way too much of a gap. That that's when you would lose yourself and go, I'll never get there. Go to someone in your industry who has the results you would like, but is a few miles down the road, but not too much down the road, where you're able to you you can feel the vibrational resonance. I really love what she's doing. And she, I really love she's very this and that. I'd like to have some of her characteristics. Yeah, yeah, I'd love to have some of her results. Um, and so you incrementally change the self-image from a small to the next little increment to the next increment. Don't don't go and look at the big$50 million players. Oh my god, you'll just lose yourself again.

SPEAKER_01 49:24

Right. If they do too much of a big of a stretch, they'll almost feel like self-defeated.

SPEAKER_00 49:30

Correct.

SPEAKER_01 49:32

Last question.

SPEAKER_00 49:34

Yes.

SPEAKER_01 49:34

So what would you say to the woman who's capable, she knows what to do, um, she's tried everything, but she can't seem to get past the same level.

SPEAKER_00 49:47

Well, then it goes back to if you can't get past the same level, it's time for an upgrade in your self-image. Because your current self-image, if you will only take you to a certain place. Then you'll reprogram yourself with this new identity and you'll go to another level. But once you're at that level, you have to go and this is me. I have to go and get another new goal, another new goal, because I'm earning say a hundred thousand a month, so I want to earn two hundred thousand a month or whatever the goal is. And then you go back to now who is the person I need to become to achieve that result. So it's constantly upgrading the image, constantly upgrading it, and it never stops. When I think about my mentor, the late Ledgery Mr. Bob Proctor, he changed his self-image four times in his lifetime. Four times. Right? And he would often say at 87, I'm just getting started. I know I could be doing better. He'd say, I haven't even realized my full potential. So once you start this, I have to put a caveat out right now. It never stops. It never stops. And in fact, it's dangerous to stop because that old self-image will always be there. And if you haven't replaced it, it will show up again if you are not constantly working on a goal and constantly working on your self-image. I've seen it coming home to Australia where I've come home, my parents are elderly, and I'm a very successful business owner. Yet if I go into that environment, you wouldn't recognize me. You wouldn't recognize me. I'm that little girl again, especially around my father, and he's getting old, he's 96. And I wrote a post on LinkedIn yesterday about it, and it was all about you know, there's a saying the person you are today without money is the person you're going to be with money. The person you are today is going to be the same person 40 decor decades from now, four decades from now. And I'm looking at my dad, my dad never did the inner work. So I grew up in a very um dysfunctional home. It was very, he was the king, and we all the women did this dance around him, and it's got worse as he's aging. Shame, he's frustrated. I know that. Frustrated, very frustrated. He was told he couldn't drive the other day, he had a mini stroke. And oh my god, the way he's carrying on, I'm like, so glad I've done the inner work. Oh, so glad because I'm able to show up with compassion and love and understanding and not take it personally because I understand what's going on. So I believe that you constantly have to be working on becoming the best version of yourself. And it's fun work. I'm not saying at all. It's delicious to surprise and delight yourself when you start to respond to life instead of react. Oh, you just feel so powerful and so so peaceful because you're able to, like I said, control your responses, right? And then, of course, the more you control the your responses, we are always attested by the universe. So circumstances come in all the time, right? I say to help you see where the weaknesses are in your current self-image. But if you can take the circumstance and ask yourself two questions why is this happening? And what do I need to learn? And I often say, Oh, I need to tighten up on that part of my self-image. I reacted. So my new self-image script will say, I refuse to let anyone or anything disturb my peace of mind. That becomes part of my new self-image script. I get that into my subconscious mind. So when another circumstance shows up, it pops up like toast on the subconscious mind. Oh no, I refuse to let anyone or anything disturb my mind. Okay, that's interesting. Can you see it becomes an automatic response because I've reprogrammed the subconscious mind to act in a certain way, and then that becomes your new way of being.

SPEAKER_01 54:50

Thank you so much, Tanya. This has been amazing. Where can people find you and connect with you?

SPEAKER_00 54:56

Okay. So I've got over 400 videos on YouTube. You can go and watch them. I've got they're all there and with lots of teachings on how to master your mind so you can master your life. And it's just Tanya Pluckrose. Um, I'm on many platforms: TikTok, um, LinkedIn, as well as Facebook. But I'm gonna I'm gonna be honest with your audience right now, Daisy, and say to them right now, I'm upgrading my self-image right now, again, to go to another level. So you may not see me on all these platforms because I had this awareness the other day that I um I um am going to do it a little bit differently, that if I've got this new goal, then it's about the quality and not the quantity anymore. So I'm become aware I'm feeling stretched. Oh, this isn't an alignment with the new self-image. So I'm now gonna upgrade her to do it differently. Can you see? Because I became aware of I'm feeling burnt out doing all of this jack of all trades, right? So you'll that's for the moment, you'll find me on all those things.

SPEAKER_01 56:15

No, that's amazing. That's amazing and inspiring it.

SPEAKER_00 56:19

Thank you, love. And great questions. I think you have to be one of the best interviewers I've been, where I was able to really um go into detail to help your audience just from this podcast. People could start the transformational process, right, for themselves. I that's what I want. I don't want you to sit there and say, well, that's nice. No, I gave you gems where you can go and now use them and go and do some of this work. That's what I want more than any from from this podcast. Not just because inspiration has a very short shelf life. Oh, yes. Right, but you can go and take some of these and start writing the script.

SPEAKER_01 57:03

Yes, I definitely would love for people to actually listen to these messages and put them into practice, not just, oh, that's that sounds great, and kind of leave it there. I want them to actually put things into practice and try them out for themselves and change their lives, quite honestly.

unknown 57:19

Yeah.

SPEAKER_00 57:20

Well, thank you. I believe that there's so many people out there, what I love is that are uh becoming aware, and then um for us to be the change makers to help people um change their lives in a very short period of time rather than you know having to struggle for years and years when you could have a quantum leak in your identity within six months, if not sooner.

SPEAKER_01 57:50

Yes, that's amazing. If this conversation sparks something in you, subscribe so you don't miss what's coming next. And if you're a woman who's been doing everything right but can't seem to break past a certain level, DM me the word stuck on LinkedIn.